Back to the Basics: Marketing for the Business Broker

Let’s talk Marketing. With over 15 years of experience in the industry, Dustin Zeher joins our Podcast to share his tips on getting back to the basics of Marketing – the Who, What, Where, and When. From online marketing to direct mail campaigns, learn tips on how to incorporate different marketing strategies and build your networking skills – these are some of the marketing secrets to success!

Host: Cress V. Diglio

Guest: Dustin Zeher, CBI, Principal Business Broker and Founder of  Horizon Business Brokers

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Cress Diglio headshot

Who’s behind the mic?

Cress V. Diglio, CBI, M&AMI, Managing Partner of Calder Associates

Cress has more than 20 years business brokerage experience and has been an active member of the International Business Brokers Association (IBBA) for 15 years. He has earned both the Certified Business Intermediary (CBI) and Merger & Acquisition Master Intermediary (M&AMI) designations and has been involved with more than 500 successful business transactions. Cress is recognized as a Fellow of the IBBA for his achievements and contributions and served as IBBA Chairman in 2015. In 2017 he was recognized with the IBBA’s Chair Award for his ongoing work on behalf of the industry.

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