EPISODE 3

Know Your Market, Know Your Buyer

Getting timely, relevant and accurate information is imperative to know your market, know your buyer, and set client expectations. Enter Market Pulse, the go-to quarterly resource providing critical market insights and invaluable data, while enhancing the awareness and perception of the business brokerage profession. Be sure to listen as Lisa shares the history of the Market Pulse Survey, why it’s so important to participate in the industry survey, and how it can be one of the best resources you’ll ever use.

Host: Cress V. Diglio
Guests: Lisa Riley, CBI, CM&AP, CBBI, PhD Principal of Delta Business Advisors

Recent Episodes: Season 5

Who’s behind the mic?

Cress V. Diglio, CBI, M&AMI, Managing Partner of Calder Associates

Cress has more than 20 years business brokerage experience and has been an active member of the International Business Brokers Association (IBBA) for 15 years. He has earned both the Certified Business Intermediary (CBI) and Merger & Acquisition Master Intermediary (M&AMI) designations and has been involved with more than 500 successful business transactions. Cress is recognized as a Fellow of the IBBA for his achievements and contributions and served as IBBA Chairman in 2015. In 2017 he was recognized with the IBBA’s Chair Award for his ongoing work on behalf of the industry.
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