IBBA Keynote

 Stu Schlackman, Founder and President of Competitive Excellence, Author

Profiting from Personality Perspectives
Today’s business environment is more competitive than ever. Customers are more knowledgable and the options available to them are endless. To separate your company from the rest of the pack, you need a unique approach to help sales and service personnel connect with the client more effectively. Understanding personality styles has been an important focus in order to increase productivity and garner more favorable results. Stu Schlackman will address the characteristics of each of the four personalities as it relates to what they value, how they make decisions and how they communicate. Changing the focus results in a drastic increase in sales and productivity within all segments of the corporate environment. Learn to recognize and understand the “Four People You Should Know.”

After more than 20 years in corporate sales, Stu Schlackman formed Competitive Excellence, an executive sales performance coaching firm. Leveraging his highly competitive nature, his firm focuses on coaching and training sales teams to turn them into top performers. Schlackman uses his experience to coach companies in how to “oust” the entrenched competition and overcome sales adversity. From getting in the door to closing the deal, he teaches everyone from the novice sales person to veteran sales executive what it takes to compete and succeed in sales today. Schlackman is expert at identifying the buying preferences of individuals based on their personality style and teaches others how to master this skill.

As the author of Don’t Just Stand There, Sell Something, Schlackman imparts wisdom, sales techniques and practical advice for corporate executives, sales professionals, corporate trainers and others who want to compete and win in business and in life. In addition to sales coaching, he has developed a masters level sales training course for the University of Texas at Dallas, currently used by students in its business program.

M&A Source Keynote

 Shane Hansen, JD, Warner, Norcross & Judd, LLP

Stay tuned for more information!

IBBA Saturday Luncheon Speaker

   Phil Wilkins, Consultant, Author

Achieving the American Dream by Prospecting the Wealthy Entrepreneur
Changing demographic and business trends are impacting how business is done in America today. Many Fortune 500 companies are looking for diverse suppliers and joint venture partners to reach their inclusion goals. Are you positioned to help? Are you positioned to take advantage of the desire of minorities and women to own their own businesses? Do you know how to reach these diverse markets? Learn how to achieve the new ROI – the Return on Inclusion. Discover the marketing and outreach strategies for finding prospects, as well as how to tap into oraganizations that can garner qualified leads.

Phil Wilkins is a speaker, consultant and the author of Own Your Business, Own Your Life!. Phil owns three businesses including a training and consulting organization, Rising Star, Inc., which owns four McDonald’s® restaurants, and PJK Holdings, a real estate investment company. Wilkins graduated from Miami University of Ohio in 1986 and began working for Procter & Gamble as a Manager in the Finance and Accounting Division. In 1988, he left Procter & Gamble and began working for Baxter Healthcare, where he was an award-winning sales professional, trainer and manager.

Wilkins was named the Kentucky “Small Business Person of the Year” (Runner-Up) in 2004 by the Small Business Administration, “Minority Business of the Year” by Commerce Lexington and has been quoted or featured in the Atlanta Tribune, QSR Magazine, Registered Rep magazine, Washington Post and the NY Times.

As a speaker and lecturer, he presents to corporations and professional organizations on topics such as client acquisition. Currently, Wilkins sits on the Board of Directors for Fifth Third Bank of Central Kentucky and the Kentucky Minority Business Council. He has also served on the Board of Directors of the National Black McDonald’s Operators Association, working hand-in-hand with McDonald’s corporate leadership on diversity related initiatives.